Matthias Bauer

Matthias Bauer

Managing Director, OBI Digital


Dr. Matthias Bauer is Managing Director of E-Commerce & Digital. In his role he is responsible for OBI digital business. He oversees the development, sales and operations of E-Commerce business in all OBI countries and manages the integration of X-Channel customer experience on OBI platforms.

Matthias joined OBI in 2005 as Head of Corporate Development being responsible for Group strategy and diverse strategic projects. Prior to that he was working for several years as a consultant at McKinsey & Company in the area of retail and B2C service industry.

Matthias holds a degree in Business Administration and PhD from the University of Münster.