Founder & CEO, Hero
Adam is the Founder + CEO of HeroTM, powering live shopping for many of the world's fastest-growing retailers. Described by Business Insider as 'WhatsApp for shopping', Hero uses messaging, live video + AI to connect online shoppers with associates in-store. Through hundreds of thousands of transactional conversations, Hero is accelerating growth of the $3 trillion e-commerce industry.
Adam was previously Chief Strategy Officer and board member of Grapple - Europe's largest app commerce business, boasting a team of 180 in offices in London and San Francisco. With clients including Visa, Virgin, Adidas and Samsung, Grapple created m-commerce platforms that transacted hundreds of millions in revenue annually, before being acquired by Monitise PLC in September 2013 for a total consideration of $60m.
At just 18, Adam was part of the launch team behind Blyk, the world’s first advertiser-funded mobile network, founded by the former President of Nokia. He went on to become Head of Strategy at telecoms powerhouse Alcatel-Lucent where he launched the company’s first incubated startup, a mobile marketing platform that reached millions of subscribers before being acquired by Sofialys.
In 2014 Adam was included in the British Interactive Media Association's list of the 100 most influential people in technology. A popular conference speaker, Adam has delivered keynotes at WGSN, Web Summit, Decoded Fashion NY and eCommerce Expo, and his thought leadership has been published in WIRED and The Guardian among others.